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Full Agenda Coming Soon!
Attendee Registration
Breakfast
Motorcycle Accident Summit Sessions
Networking Lunch
Motorcycle Accident Summit Sessions
Networking Snack Social
Breakfast
Motorcycle Accident Summit Sessions
Networking Lunch
Motorcycle Accident Summit Sessions
Networking Snack Social
CLE Online Form Submission & Departure CLICK HERE.
KICK-START COCKTAIL PARTY
Join attorneys, experts, and legal vendors as they rev up for this exciting new conference
BREAKFAST
The Motorcycle Accident Summit Welcome and Introduction
Speaker: Ari Levenbaum – Law Tigers
The Nuts and Bolts of Handling A Motorcycle Case: A Two Wheel Approach
Speaker: Liz Zwibel - Gomez Zwibel PC
Motorcycle cases are unique and require specialized understanding of how to maintain and ride a bike. The significance of witness preparation cannot be ignored as these cases are all about safety and rules of the road. You must act fast, deal with bias from all sides and understand, for example, the unique gyroscopic forces that affect the handling and maneuvering of your occupant exposed 2-wheel transport. This first of its kind Seminar is a must for those seeking to maximize their client’s recovery in these often-horrific damage cases.
Emerging Technologies in Motorcycle Accident Reconstruction
Speaker: Ed Fatzinger – Momentum Engineering Corp.
The presentation will cover new technologies in rider assist systems; including Traction Control, ABS, Cornering ABS, Stability Control, and more. Additionally, Event Data Recorders (EDR) will be discussed, what gets recorded and the coverage from the various manufacturers. Lastly, we will go over new technology in the form of airbag jackets/vests and cell phone applications and the potential data that these devices can store.
Maximizing Settlements and Verdicts In Motorcycle Injury and Death Cases: Navigating the Journey to Victory (Innovative Steps, Tactics and Strategies)
Speaker: John Romano – Romano Law Group
We will cover in a rapid and hard-hitting manner the key ingredients to succeeding and winning motorcycle injury and death cases. This will be an interactive…(attendee participation) tutorial session starting with the appreciation, the subtleties and nuances of these cases which most Personal Injury Lawyers simply miss or fail to understand. We will focus on investigative necessities which must be accomplished like yesterday when you first get the case. This “how-to” session will hit experts, written discovery, key depositions, voir dire, opening statements and more.
Inside the Helmet: Understanding Motorcycle Riders (Marketing, Intake and Client Management)
Moderator: Harlan Schillinger – Legal Marketing Expert
Panelists: Yani Smith – Legal Intake Pros, Paul Bamert – Case Status, Paul Hernandez - Kalfus & Nachman PC, Josh Hostilo - Filevine
The panel consists of a successful law firm owner who has handled 100’s of motorcycle cases, the Vice President of Business Development for Co Moto (the company that owns Revzilla, JP Cycle, and Cycle Gear, brands that have millions of riding customers that purchase their motorcycle related products), a digital marketing company that effectively reaches riders online, and software companies that leverage their technology for law firms to continuously provide updates and correspondence to thousands of clients while managing millions of documents. These panelists will be providing key strategies law firms can adopt to drive more motorcycle cases, improve the intake process, enhance client conversion, and improve client management, retention, and future referrals.
BREAK
Master Medical Records for Your Motorcycle Clients
Speaker: Melanie Carpenter – ChartSquad
Rev Up Your Brand Through Community Outreach and Strategic Partnerships
Moderator: Dave Thomas – Law Tigers
Panelists: Adam Sandoval – World Record Motorcyclist | Philanthropist | YouTuber, Paul Yaffe – Bagger Nation | World Renowned Celebrity Bike Builder | Parts Manufacturer, Maria Monroy – LawRank, Staci Wilt – Motorcycle Enthusiast | Traveler | Social Media Influencer
The panel will focus on leveraging community outreach and partnerships for brand enhancement in the context of personal injury law firms and motorcycle communities. Topics include engaging with local motorcycle communities, strategic partnerships with businesses, incorporating digital platforms, successful community outreach, sponsorship impact on brand reputation, balancing legal promotion with safety advocacy, establishing long-term relationships with influencers, and measuring outreach success through key performance indicators. By incorporating these strategies, attorneys can effectively provide valuable information to their motorcycle clients, enhance their brand presence, and establish meaningful connections within the motorcycle community.
Motorcyclist Standard of Care: Two Case Studies in Motorcycle Safety
Speaker: Lee Parks – Compass Kinetics
Motorcycle safety expert Lee Parks will contribute his vast knowledge of motorcycle standard of care in two engaging case studies. Each case will look at the background, analysis and opinions that were successful in getting them to settle with a favorable outcome to the motorcycle client. With over 30 years of experience in motorcycle safety and training, Parks has a unique perspective that will surely give attorneys and the jury insight into proper standard of care.
NETWORKING LUNCH
Take a brain break, explore conference exhibits, and enjoy lunch at the JW alongside fellow attendees
Cruising to Success: The Advantages of a Niche Motorcycle Injury Practice
Speaker: Matt Roden – Shelby Roden Attorneys at Law
Many personal injury law firms struggle to build an efficient and effective firm due to lack of focus or specialty, especially in a crowded market. Building a niche, motorcycle injury practice fixes this problem. Real financial figures and key performance indicators will be shared to make the case that a narrowly tailored firm focused on motorcycle injury cases is superior to a general personal injury practice.
Customize a Winning Team of Motorcycle Experts
Moderator: Drew Ashby – Ashby Thelen Lowry
Panelists: Dr. Andre Doria – Compass Kinetics, Lee Parks – Compass Kinetics, Dr. Carolyne Albert – Robson Forensic
The panel will focus on the effective utilization of motorcycle accident expert witnesses and includes a motorcycle safety expert, a motorcycle accident reconstructionist, and a biomechanical engineer. Our experts will provide valuable insights into the standard safety procedures, equipment, and responsibilities of both riders and drivers. They will also provide information on identifying factors like speed, vehicle positioning, and potential negligence or liability and share examples of injuries sustained by a motorcycle rider to help determine the force and direction of impact. These types of experts can help establish a clear understanding of the accident's cause, contributing factors, and the consequences for the involved parties.
A Holistic Approach to Generate Motorcycle Cases from Google in 2024
Speaker: Maria Monroy – LawRank
SEO is not as straightforward as it was ten years ago. To generate cases from Google, you need to hit on three major organic components. Combine that with SEM and clients will say, “You were all over the internet. I had to call you.” I will go over how to actually generate an ROI from SEO. We will cover organic SEO, local SEO, becoming the authority in your market, local service ads, and when to introduce PPC (if ever).
How to Better Understand and Use Neuroimaging in Motorcycle Traumatic Brain Injury Cases
Speaker: Lyn Kiehl – LK Legal LLC
Individuals with a head injury/brain injury will often receive Computed Tomography (CT) or Magnetic Resonance Imaging (MRI) scans in the days, weeks, and months after a crash as part of their routine clinical care. There is also an increasing number of facilities and providers offering advanced MRI/Diffusion Tensor Imaging (DTI) data collection and analysis services to attorneys and their clients, but these scans and analysis methods are of varying quality. This presentation will cover the clinical uses of both types of scans, what attorneys need to understand about the different scans and why, how to evaluate advanced imaging options, and how to use neuroimaging data most effectively in traumatic brain injury cases.
BREAK
Fueling Innovations In Motorcycle Safety: Utilizing Technology to Add Value to Your Motorcycle Verdicts and Settlements
Moderator: Sean Laughlin – Comoto Holdings
Panelists: Ed Fatzinger – Momentum Engineering Corp., Lee Parks – Compass Kinetics, Brent Jaswinski – Alpinestars
The panel will address the role of technology in enhancing motorcycle safety and its impact on legal outcomes. The panel will emphasize the importance of leveraging advanced technological solutions including but not limited to airbag vests/jackets, collision avoidance systems, event data recording, and suspension technology to improve motorcycle safety and prevent accidents. By incorporating these innovations and technology into their cases, attorneys can provide compelling evidence that highlights the efforts taken by motorcyclists to ensure their safety, ultimately resulting in a positive outcome for their clients.
Double-Dealing by an Insurer and Corporate Defendant: A Tale of Flipping the Script on Crooked Tactics Used Against Our Motorcycle Clients
Speakers: Drew Ashby – Ashby Thelen Lowry, Max Thelen – Ashby Thelen Lowry
When a school bus that was modified for a business to use pulled out in front of two riders and their wives, the injuries were catastrophic, and the facts were unusual – even dubious. But six months into the case, when the corporate defendant made bizarre admissions, and the insurer denied all coverage on the multi-million dollar policies as a result, Max and Drew flipped the script on the attempted sabotage, which ultimately resulted in a complete about-face. The story of what they did and, more importantly, why they did it will help you better understand how insurance companies work, and where their pressure points are.
Investigating Injury Disputes in Motorcycle Crashes Using Biomechanics
Speaker: Dr. Carolyn Albert – Robson Forensic
Biomechanics is a scientific field that applies engineering and physics principles to the human body and deals with the effects of forces and motion on the body. When a collision occurs between a motorcycle and, for example, another vehicle, the motorcyclist can experience several impacts against that vehicle, the ground, and/or other surfaces, each having the potential to result in injury. In this presentation, Dr. Albert introduces the audience to the field of biomechanics and the scientific process for conducting a biomechanical investigation in the context of personal injury litigation, and applies that scientific process to a case example involving a motorcycle collision.
LEATHER & LAW PARTY
Location: Salzburg Terrace
Engage with a community of dedicated attorneys and experts at this one-of-a-kind networking reception!
Three Educational-Based Marketing Tactics to Get More Motorcycle Injury Cases
Speaker: Ken Hardison – PILMMA
Gear Up for Combating Jury, Witness, and Police Bias and False Claims Against Your Motorcycle Client
Moderator: Paul Hernandez – Kalfus & Nachman PC
Panelists: Meredith Hinton – Ricci Law Firm Injury Lawyers, Drew Ashby – Ashby Thelen Lowry, Liz Zwibel - Gomez Zwibel PC
The panel is comprised of some of the top motorcycle trial attorneys in the country and will address combating bias and false claims against motorcycle clients by providing examples of strategic and nuanced approaches. Some of these techniques and best practices that will be covered include utilizing specific questioning during jury selection to identify potential biases against motorcyclists, examples of storytelling techniques to create empathy and understanding, how to portray your client as a responsible and cautious motorcyclist, how to get witnesses to articulate their experiences clearly and combat stereotypes about motorcyclists, hiring credible experts to counter false claims and biases, and how to conduct an independent investigation to challenge police reports. By employing these techniques, attorneys can effectively combat biases and false claims against their motorcycle clients.
Initial Case Analysis from an Accident Reconstructionist’s Perspective
Speaker: Jacob Palmer – Explico
This presentation will show how an accident reconstructionist can help evaluate a case in its infancy through two real-world case studies. It will explore the differences between the two case studies (one positive outcome, one negative outcome) and highlight key pieces of information that indicate the potential of a case from an accident reconstruction perspective.
Winning the Impossible High-Stakes Motorcycle Case
Speaker: Tom Metier – Metier Law Firm
Tom Metier’s motorcyclist client passed four warning signs and struck the back of a large well-marked road construction truck with flashing lights in a closed lane of an interstate highway construction zone causing the death of his passenger (his wife) and the loss of his left leg. Hear the trial story and learn how knowledge of motorcycle performance, case investigation, construction zone regulations, truck regulations, accident reconstruction, human factors and trial psychology enabled Metier to combat prejudice against motorcyclists and comparative fault defenses to win a multi-million dollar trial result for his client.
A Competitive Advantage: How Client Engagement Drives Motorcycle Cases in Your Market
Speaker: Dave Thomas - Law Tigers
BREAK
Freedom of Information Act - Police Body Cam Footage and Bias Towards Motorcyclists
Speaker: Paul Hernandez - Kalfus & Nachman PC
How to use your state's Freedom of Information Act to obtain body-worn camera and police dash cam video to help develop your case. You will also see how many times it uncovers police bias against your motorcycle client.
Pit Stops and Check Points: Cutting Edge Strategies to Power Up Your Motorcycle Practice
Moderator: Harlan Schillinger – Legal Marketing Expert
Panelists: Kyle Kinberger – HMR Servicing, LLC, Melanie Carpenter – ChartSquad, Ray Mieszaniec – EvenUp, Gabriel Stiritz – Lexamica
The panel is comprised of four key summit partners: HMR, Chart Squad, Even Up Law, and Lexamica. Topics include the necessary steps to ensure your motorcycle clients receive the necessary medical care they need and deserve, the most effective methods to gather accurate and comprehensive medical records to build a strong case, leveraging AI technology to save time and money, enhancing quality and efficiency to create comprehensive demand packages for your motorcycle clients, and how data and technology can facilitate the creation of motorcycle accident referrals to your law firm. The synergy among these panelists can help enhance the efficiency, quality, and scope of a motorcycle injury legal practice, ultimately benefitting both your law firm and your motorcycle clients.
The Upper Half of the Rider – Brain Injury in Motorcycle Crashes
Speaker: Dr. Randy Reese – Robson Forensic
In “The Upper Half of the Motorcycle: On the Unity of Rider and Machine”, author Bernt Spiegel elaborates the importance of rider awareness and skill in safe operation of a motorcycle. But what happens to the upper half of the rider – the brain – in a crash? We will briefly review the difference between concussion and more significant brain injuries, as well as impact of injury on everyday activities and expected recovery outcomes. We will also discuss the process of assessing the injury with specific attention given to how the injury may limit engagement in every day social, educational, and vocational activities.
NETWORKING LUNCH
Refuel and connect over lunch at the JW before crucial final sessions
Turbo Charged Motorcycle Accident Settlements: Trial Attorneys Providing Winning Strategies for Top Tier Results
Moderator: Rich Newsome – Newsome Melton
Panelists: Tom Metier – Metier Law Firm, John Romano – Romano Law Group, Paul Friedman – Accident Law Group
The panel includes Rich Newsome, Tom Metier, John Romano, and Paul Friedman, four nationally acclaimed trial attorneys who have represented hundreds of motorcycle clients. They will offer comprehensive insights into strategies for securing top verdicts and settlements in motorcycle injury cases. Their discussions will cover topics including but not limited to thorough case evaluation, time-tested trial techniques, specialized legal expertise, data-driven negotiation, effective communication, collaborative approaches, client-centered representation, and negotiation preparation. In addition, our expert panel will provide specific strategies and techniques they have employed in motorcycle trials that lawyers who attend can utilize in their cases. By applying these strategies, trial attorneys can maximize settlements for their motorcycle injury clients, ensuring the highest level of compensation and advocating fiercely for their rights.
Connecting With Riders: Insights to Drive Your Marketing
Speaker: Sean Laughlin – Comoto Holdings
Gain exclusive insights into motorcycle riders, where they get information and what drives their decision-making from the largest motorcycle parts, accessories and gear retail holding company in the U.S. You'll learn marketing best practices and trends from the country's #1 retailer including how you can authentically reach them and become their first choice.
How to Win a Great Motorcycle Verdict When Your Client is at Fault
Speaker: Rich Newsome – Newsome Melton
Was your motorcycle client riding drunk? High on cocaine? Weaving in and out of traffic? No problem! We got you. We will show you how to win a big verdict even when the odds seem stacked against you and your client.
BREAK
Roadway Construction Features: The Injured Motorcyclist
Speaker: Kevin Gorman – Robson Forensic
Some roadway defects, particularly those created during construction and maintenance operations present a significantly greater risk to motorcyclists than other motorists. In this presentation, highway engineer Kevin Gorman will discuss the industry standard of care for mitigating those risks and protecting motorcyclists from some of the most notorious hazards, including pavement drop-offs and height differentials, steel plates, and reduced roadway friction.
Full Throttle Multi-Channel Marketing: Consistently Drive Motorcycle Cases to Your Firm
Moderator: Lyonel Gammon – Law Tigers
Panelists: Byron Browne – Walker Advertising, Ken Hardison - PILMMA, Conrad Saam – Mockingbird Marketing, Amanda Gonzalez – RideNow Powersports
The panel will underscore the significance of a multifaceted approach that combines targeted marketing, niche expertise, digital strategies, community engagement, client-centricity, data analysis, and continual learning to consistently drive motorcycle cases to your law firm. Some of the topics will include targeted advertising campaigns tailored specifically for the motorcycle riding community, using platforms that riders frequent and resonate with their interests and concerns, niche expertise and branding by building a strong brand that is synonymous with understanding the unique needs of motorcyclists, leveraging online platforms and content to attract potential clients actively seeking legal assistance related to motorcycle accidents, advocating for community engagement and fostering trust and commitment for their well-being, including partnerships with motorcycle clubs, events, and safety organizations, emphasizing the importance of a client-centric approach, understanding the specific challenges and concerns of motorcyclists, and utilizing analytics to refine marketing efforts and continuously adapt to the evolving needs of the motorcycle community. By understanding and engaging with the motorcycle community on multiple levels, firms can establish trust, credibility, and long-term relationships, ultimately attracting and retaining clients seeking legal assistance in motorcycle-related cases.
Advanced Deposition Practice in Motorcycle Wreck Cases: How to Prep the Plaintiff & Grill the Defendant
Speaker: Jason A. Waechter – The Motorcycle Lawyer | Law Offices of Jason Waechter
As trial attorneys we likely do numerous depositions for each trial we have. Do you feel you spend enough time learning and practicing your deposition skills? Whether or not you make it a priority, in this session you’ll learn several advanced deposition techniques and tricks specific to motorcycle accident injury cases, which are also useful in your other cases.
Meeting Adjourned | CLE Form Dropoff
HOTEL CHECKOUT & DEPARTURE
Hit the highway and apply new strategies for success to your firm operations and next motorcycle case.
A Sneak Peak At Your Summit Sessions!
The panel consists of experienced motorcycle trial lawyers who will offer useful tips and strategies to enhance efficiencies and the quality of your motorcycle cases. This includes numerous legal techniques and proven trial tactics for significantly increasing the value of motorcycle verdicts and settlements.
The panel includes individuals with unique expertise in areas such as human factors, neuropsychology, road design, accident reconstruction, data recording devices, and biomechanics, all of whom have assisted attorney’s in driving positive outcomes with their motorcycle cases. These types of experts can help establish a clear understanding of the accident's cause, contributing factors, and the consequences for those involved. They will also provide information on identifying factors like speed, road conditions, vehicle positioning, and potential negligence or liability.
This panel is comprised of marketing and AI operations experts who will demonstrate how law firms can obtain more motorcycle cases through proven marketing tactics along with improving client management and retention, all of which will lead to higher attorney fees and future referrals.
The panel will focus on how to forge meaningful partnerships within your community to effectively reach and engage with motorcycle riders and their family members. Through the use of brand ambassadors, partnering with local motorcycle shops/clubs/events, social media, safety/awareness advocacy, charitable giving, and a host of other community related initiatives, attorneys can positively impact their brand, resulting in a continuous flow of high-quality motorcycle cases.
The panel will address best practices to identify and overcome bias and false claims against motorcycle clients. These include hiring credible experts, storytelling techniques to create sympathy/empathy, methods to challenge police reports, utilizing specific questioning during jury selection to identify potential biases against motorcyclists, portraying your client in a favorable manner, and getting witnesses to clearly articulate their experiences and combat stereotypes.
This panel will highlight areas such as targeted traditional and digital marketing campaigns, data analysis, AI, and community outreach to consistently drive motorcycle cases to your law firm. By understanding the unique needs of motorcyclists, leveraging online platforms and content, utilizing data analytics, and advocating on behalf of riders, law firms can effectively reach riders, foster brand loyalty within the riding community, and ultimately attract motorcyclists seeking legal assistance.
