John Babb is the founder & leader of iDimension, a Google Marketing Platform Certified Partner with product certifications for "Google Analytics" and “Google Tag Manager“, and a badged US Meta Business Partner focused on conversion data.  iDimension is headquartered in Tampa Bay, and recently celebrated its 25th year in business.  John has a BS from the United States Military Academy at West Point, NY, and a MS from Georgia Tech.  He's been married for 30+ years, and has three adult children.